Bookmarked! The Quick Fall Of The (Blog) Book

The Death Of ReadingI love Sharon Bakar. Just the other day I found two articles via her blog (Bibliobibuli) entitled ‘The Sharp Rise (And Quick Fall) Of The Blogger’s Books.’ It is the ugly sound of publishers waking up to reality: blogger popularity will not translate to book sales. A particularly telling sentence:

… “built-in” audience or not, it all comes down to content. “A good writer is a good writer,” says Leitch. “Dana Vachon’s book (Mergers & Acquisitions), which was based on his blog – the key to that, it wasn’t about a guy that blogged. He’s a real writer. I don’t think anyone picks up the book and is like, ‘Hey, where are the links?'”

Wonderful stuff.

On a partially related front: does writing really matter? Caleb Crain writes in the New Yorker that reading may very well die out: instead, people will communicate through more visual mediums. The image that hit me was Socrates laughing away in his grave – he believed writing to be inferior to conversation.

A paragraph that made me cringe:

… but some sociologists speculate that reading books for pleasure will one day be the province of a special “reading class,” much as it was before the arrival of mass literacy, in the second half of the nineteenth century. They warn that it probably won’t regain the prestige of exclusivity; it may just become “an increasingly arcane hobby.”

In which case you and I will be very rare people indeed.

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Category: Bookmarked!