Linked: Tim O’Reilly on Piracy, Tinkering, and the Future of the Book

Tim O’Reilly on Piracy, Tinkering, and the Future of the Book:

Let’s say my goal is to sell 10,000 copies of something. And let’s say that if by putting DRM in it I sell 10,000 copies and I make my money, and if by having no DRM 100,000 copies go into circulation and I still sell 10,000 copies. Which of those is the better outcome? I think having 100,000 in circulation and selling 10,000 is way better than having just the 10,000 that are paid for and nobody else benefits. […] People who don’t pay you generally wouldn’t have paid you anyway.

This is the kind of clear thinking that I wish we had more of.

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